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Initial Enquiry
Clients love our friendly and supportive approach; how we take the time to listen to ideas and answer their questions. Even if you only have a vague idea for your website, we're happy to hear from you so please get in touch.
Scope & Specifications
We've built many websites over the years from simple brochure sites to full-blown, singing-and-dancing e-commerce behemoths with third-party integrations. This makes us well-placed to use our previous experience to put together an initial proposal and estimate for your project.
During this stage you'll also meet the team, often including a designer and developer, in order for us to identify your business goals, website requirements and how the site will deliver on these. We'll also agree on deliverables from you such as a site map or navigation structure, content and images.
Design
At thist stage our design team produce wireframes to determine the layout and content hierarchy of key pages. Once those are approved we move onto creating high-fidelity concepts in Photoshop to establish the visual direction. Rather than creating mock-ups of every page, we use these as a guideline for the entire site for a consistent look and feel. Sometimes we're so good that we knock it out of the park on the first try but often there are rounds of revisions before the final design concepts are agreed upon.
Build & Develop
Almost all of our projects are built on our own Redback content management and e-commerce platform, using open-source technologies including PHP, MySQL and more. When bespoke development is required, we unleash our team of developers to work their expertise. For a clean, attractive and engaging user experience we utilise the latest HTML5, CSS3 and jQuery goodies.
Test & Launch
All projects are built on a development domain and testing is an incremental process that occurs throughout the build. We'll ask you to regularly review site progress to make sure we're on track, check for typos, and so on. Before launching the site we'll run through our own internal checklist and, when you're happy with the finished product, the site goes live!
Analyse & Improve
After launch we won't leave you high and dry. We provide ongoing support and delivery; whether it be bug fixes, tweaks or the occasional banner advert, we're there for you. Since we have an almost unhealthy obsession with monitoring Google Analytics, we're also always on hand to make recommendations to improve the performance of your site.