Advanced Technical SEO Today’s Digital Demand


Advanced Technical SEO - Adeo Digital Marketing Agency Glasgow

Advanced Technical SEO Today’s Digital Demand – Adeo Digital Marketing Agency Glasgow

Search Engine Optimization, SEO, has revolutionised the tech world and it does not seize to amaze the optimisers every day! Technical SEO is one thing that every website on internet should look after. It is the antidote to all the website based SEO content problems.  Technical SEO is by far the smartest marketing strategy that has been assembled for online business. It allows your business to stay on the top of Google search and various other search engines. It smartly plays around with Google bots with the help of different enablers like website content and keep up your business ranking on the top. Here are some important points you need to keep in mind for your online business’ SEO;

  1. SEO-Friendly Hosting: Things to Look for in a Hosting Company

A hosting company should be able to provide your business with the best customisable services that are tailor made for your business demand.

  1. SEO-Friendly URL Structure

URLs are the keys to the SEO strategy locks! An easily understandable and easy-to-grab words are the best way to go about this.

  1. Use XML Sitemaps to Boost SEO

XML Sitemaps tactfully index and rank your business website. They are potential tools for maximizing SEO for better results.

  1. Setting Up Meta Robots Tags & Robots.txt

These are the master minds that direct the indexers to bring your most visited or most appropriate web page over the top search results.

  1. Your Indexed Pages Are Going Down – Why?

The most reasonable answer to this is simply that you got yourself stuck with a poor or no SEO strategy and that has costed your business its internet ranking!

  1. An SEO Way to HTTP Status Codes

HTTP Status shows that the website cannot be found and hence, there are multiple win-win SEO ways to go about it like 200:OK/Success, 301, 302, 307 and more.

  1. How to Optimize Crawl Budget for SEO

Put up meaningful and useful content on your important webpages, long redirect chains are an absolute no-no, HTTP error fixing can help along with other ways.

  1. Improve Your Website Navigation

Clickable links, proper categorisation on the webpage and navigation titles can help you a lot.

  1. Improve Page Speed for More Traffic & Conversions

Less is always more! A minimal, clear and clutter-free web page goes a long way.

  1. Make Your Site Mobile-First

A cell phone screen is the first place your business website is going to be visited at by a user so make it worthwhile and test cell phone friendly interface first.

  1. Duplicate Content Issues

Replication and repetition in the website content simply puts off both the Google bots and the visitors. Do not do it.

  1. Technical SEO for Redirects

A smartly placed redirect can boost your business webpage, but if SEO is done for redirecting at the wrong landing page it can simply flip your business and result in complete traffic loss.

  1. SEO-Friendly Pagination

This one could be a head spinning activity, but pagination is something that your webpage ranking certainly requires.

  1. Schema Mark-up’s importance for SEO

An optimised Schema Mark-up will bring the right audience traffic to your website.

  1. Faceted Navigation for SEO

This is a hard area to tackle of you have ecommerce business but proper SEO strategy can deal with it.

  1. JavaScript Fundamentals for Website

JavaScript is the cheery on top for your website, it needs to be well aligned with your SEO strategy.

  1. SEO for URL Parameter Handling

Appropriate SEO can easily tell Google bots to index and rank which webpage of your website. The one that is most important, you should look forward to ranking that.

  1. In-Depth Technical SEO Audit

This will allow you to keep up with your SEO strategy’s success, traffic, engagement and ranking. It is a must!

Creating content that engages the right audience across multiple marketing channels can be attained by Conversion Optimization by SEO especially for Accelerated Mobile Pages (AMP) and Progressive Web Apps. Adeo Group is an emerging Digital Agency that provides quality and effective SEO services in Glasgow, London. We are a PPC management agency that offer not only SEO but social media marketing services as well. Try us today to get better results tomorrow.

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