Google Core Update: What does it mean and are you ready for it?

Updates mean change and when it comes to SEO, PPC, and aligning your Google products to your website, it’s not always a welcome sight. So that’s why we thought it was important to give you a head’s up that, Google is updating its algorithm to include a factor called Page Experience. In a nutshell from… Read more »

Diversity in the Workplace: What Does it Mean to Me?

Adeo Business Development Manager, Cara Dzivane discusses the first-ever Adeo Rocks event in conjunction with Glasgow Rocks’ Duncan Smillie. The event saw business owners, colleagues, and people across LinkedIn, tune in for a masterclass in diversity from Yasmin Khan, government advisor and founder of the Halo Project. Here Cara reflects on the success of the… Read more »

How to Convert Website Traffic into Leads

Are you tired of your website being like stagnant water: not moving or generating any sales? Does the worry of failure scare you? Does it exhaust you to have the same questions popping up in your brain over and over again? Like, “What step did I miss in creating a top-notch website?” or “How do… Read more »

A Heart Felt thank you this Valentine’s Day.

    As some of you may know my daughter, Molly had major cardiac surgery a couple of weeks ago. She has given me permission to write this as she feels as grateful as I do for the support and love we’ve experienced from our family, friends, colleagues, and the NHS. Not only does Molly have a… Read more »

Christmas 2020? Time for kindness, compassion and gratitude

    This year, it has been a bit personal. We’ve been into each other’s personal space and private lives and had a glimpse of things that many of us don’t like sharing in our “9 to 5” time. I’ve usually kept work and home life very separate, but this hasn’t been the case in… Read more »

Selling During Lockdown: The end of cold calling?

  My first sales job back in 1997 was ringing people on their landline during EastEnders whilst they were usually having their tea and offering them a ‘free’ kitchen. So, being a sales dinosaur, I can hand-on-heart say that I still love the buzz of a cold call turning into a sale. But 2020 has… Read more »

Digital Dilemma: How To Protect Your Kids on TikTok

  We live in a digitally diverse world: from fashion to gaming apps, to Zoom and Microsoft Teams – there are a plethora of ways to interact with people across the globe digitally. One such platform is TikTok and since it’s launch in September 2016, the video-sharing platform has amassed over 800 million worldwide users…. Read more »

Lockdown Learnings

  It’s no secret that the lockdown brought on by Covid-19 has taken a serious bite out of the global economy. With the largest nosedive in stocks and shares ever recorded, this pandemic has caused a recession so deep as to eclipse the Great Depression. Although we are certainly in for some lean years ahead,… Read more »

Social Commerce and the Digital Era

Social commerce sounds more like a subject than anything else. However, by definition, it is a big part of our everyday lives. Social Commerce is the way we use social media platforms and an online presence to further commercial success.  From eBay to Amazon and the rise of digital transactions, social commerce could not be… Read more »