Category: SEO

        With more than 60% of people accessing business websites through their mobile phones, page speed is crucial. Not just for the mobile screens, but through desktops and PCs as well. It is very crucial for your business online to keep the traffic flowing and engaging. If a visitor faces a slow-loading… Read more »

  Google’s Bidirectional Encoder Representations, also known as BERT, is the new hit of the digital community at the moment. Google announced it at the beginning of this year, and it has been creating a stir in the SEO community ever since.  It is designed to help Google get a better idea of natural language… Read more »

SEO is a vital digital marketing tool that can unleash the complete potential and the power of your whole social media marketing and PPC campaign if applied the right way. Some people take it the orthodox way and keep practising the same SEO methods until they have fully consumed them, whereas a constant updating is… Read more »

  PPC and SEO are some of the most effective tools that have been created to produce outstanding results for an online brand. Although they both have a unique mode of action, but their goal is the same, i.e. attract the target audience. Both of these techniques cost a leg and an arm for the… Read more »

  Google Search Console is a tool that is your website’s best friend when it comes to dealing with crawl errors. It does come in handy in monitoring Google website crawling. Crawl errors make your website get lost somewhere in the digital whirlpool and not reach your target audience. So, what’s the point of your… Read more »

What is the user experience in SEO? and how UX impacts SEO? Brands polish their products and services that give a meaningful experience to their users. It gets more demanding day by day. Today customers want their queries to be solved instantly and navigate through the pages easily. It’s important to convert their interests into… Read more »

A public relations campaign is a process your business undergoes, which lets it flourish and eventually reach a larger target audience quicker and easier. It is how you as a brand or a company interact with your customers, online publications, journalists or the public in general. Media coverage gives your brand not only popularity amongst… Read more »

  Online conversions and sales stir a great deal of interest among online brands owners and website masters. Attaining a maximum number of online conversions is one endless journey that every online business holder embarks upon in order to unfold the secret recipe of success. Conversions are purely controlled by the audience that visits your… Read more »

To become an authoritative brand ranked by Google is not overnight fame that your brand can achieve with a blink of an eye. It requires rigorous and constantly upgraded content marketing strategy well incorporated with SEO. Although patience is the key to effective results, but smart work goes a long way in terms of content… Read more »

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