Do you run social media accounts for your business but sometimes run out of ideas for what to post? If you run a small business then it is unlikely you will have the resources to employ a digital team to run your social media channels. Instead, it is more likely you will have to run these channels… Read more »
Category: Social Media Marketing
The local business landscape has changed dramatically over the past decade. Instead of turning to traditional listings, users are tapping into the continuous stream of online information to help inform their decision-making. Such kinds of information include guides, reviews, case studies, social media updates and online customer interactions. By having these types of information available to… Read more »
The newly announced partnership between Google and Twitter will see social media marketing come of age as Google will now include real time Tweets in their search results pages. The partnership will replicate the real time placement of tweets on Bing searches that already takes place – the major difference being that Google is the world’s top search engine.
The rapid growth of the Internet as a digital tool from the 1990s through to the present day has left many businesses and charities struggling to come to terms with creating a digital presence. The shift experienced by leading countries – including the UK – towards a digital based economy has been led by larger… Read more »
Changes to the Facebook newsfeed have made an impact on businesses that rely on Facebook to market themselves and engage with customers. You would need to be alert to these changes, how they can affect your business, and how they can be handled, to ensure that Facebook continues to help your business thrive. What has… Read more »
Every webmaster or business owner knows that SEO, or Search Engine Optimization, plays a vital role for increasing the visibility of a website in the online environment. There are tens of millions of blogs and websites on the Internet, and properly implemented SEO can make a huge difference. There are several very important aspects to… Read more »