Conversion is the Key to success

Focusing on converting your current visitors to buyers will increase your revenue exponentially thus increasing profits.

As you can see from the two tables below implementing ‘On Page Conversion’ will dramatically increase your revenue keeping your marketing costs fixed while increasing profits.

 

Table 1 – Effects on revenue from increasing the number of visitors to the site

No. of Visitors

Conversion Ratio

Orders

Revenue

30,000

1%

300

£15,000

40,000

1%

400

£20,000

50,000

1%

500

£25,000

60,000

1%

600

£30,000

 

Table 2 – Effects on revenue from increasing the conversion ratio of the site

No. of Visitors

Conversion Ratio

Orders

Revenue

30,000

1%

300

£15,000

30,000

2%

600

£30,000

30,000

3%

900

£45,000

30,000

4%

1,200

£60,000

Note: both tables assume an average order value of £50.00

 

At Adeo Group we concentrate on converting visitors to buyers.

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